Pricing art for beginners:Ideas about the numbers…

Ok, so you just painted a painting…Now you want to sell it…How much could you sell it for?

Um…Ok, here is a rough ballpark completely crude starting point…

Let’s say a basically decent painting sells at base price one dollar per square inch…

Ok, your work is 24 x 36 inches, so multiply those numbers & you get 864 square inches, or say, $864.00 …Let’s say that is a reasonable selling price that someone will pay for a relatively new just graduated art student who is now becoming professional…Emerging…whatever…

Ok, say you want someone, like a gallery to sell your painting for you…That costs you some money…Divide your number by three…You get, what 288? Ok, so $288 represents ONE THIRD of your selling price…That is how much you SHOULD give as commission to whoever is selling for you…One third…

Now that leaves you with 2/3 (two thirds)…Two thirds is 288 plus 288…Equals $576.00

Are you with me? Your retail price is $864.00, your commission to gallery is $288.00, your take home take is $576.00

If a gallery takes more than one third, then you can walk away from that deal…

If you are very famous, the work took a really long time, your materials are pricey, you can charge more per square inch…

This is just a crude ballpark way to help you get started…In an economic slump, the one dollar per square inch shrinks to less than that…

If you sell your works yourself you get to keep the extra $288.00, which is a nice way to do business, plus you lessen the headache of working with someone else…

Other Breakdown example: 36″ x 48″= 1728″, $1,728 divided by three is $576.00 (1/3 commission to your salesperson), your take home take is $1,152.00 (576 plus 576)…

In a slump, use less than a dollar per square inch to decide your asking price…In an inflationary period ask more than a dollar…See what other artists are charging per square inch by dividing their asking price by the size…Ballpark only…This is not a rule…Art is an ephemeral thing that cannot really be judged by size…But it is a start if you are flustered…And so many are right now…

If a gallery wants to buy your work outright, you can give them a one third discount…Usually they should be buying more than one piece to get a discount, or why aren’t you giving that discount to a collector too? The whole gallery discount thing is based on the idea that they will move more than one piece for you…If that is not the case, then you need to consider things…

About GroveCanada

Artist Statement: I like to push...Push the fold...Innovate...Figure out how to do something then figure out how to do it even better...I get bored once I accomplish something...I can’t seem to make multiples...Once it is done, it is done ; I am not going to make another one...This can hurt profitability...But I feel the paradigm of repetitive production is obsolete...I see a future where pure intellectual innovation will be rewarded without the need to commercialize it somehow...I wonder about the Star Trek idea of a new culture where money is not the driving force...I live that future already... Bio: Sari is an optimist by nature, someone who always sees the sunny side of things, even if there is no sunny side really...She grew up with two wonderful parents & a great brother...Later she married the very best guy in the world, another artist named Joseph Grove...She likes art because it is for her a happy place to be...A place where joy can reside...So she decided to make art herself because that was the nicest thing she thought she could do for people’s lives...I’d tell you more about angst or strife or misery or struggling, but really, that was not the case...But perhaps, because I am Sari ; I am writing this, my perception is warped by my extreme positivity...But, to tell you the truth, life has been good... p.s.You can read more about my credentials on my main website at http://www.grovecanada.ca ...But I have left a few things out, credential-wise... My feeling is:"By their fruits, ye shall know them" which is from the New Testament, Book of Mathew(7, 16-20)... So read my books ; see if the fruit tastes good to you...I feel those are better credentials than telling you something on a resume... p.p.s. I am a Christian...Whatever that word means to you...
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